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BCCIE Summer Conference provides an essential platform for the growth of BC’s International Education sector. BCCIE’s annual conference brings together more than 500 participants from our province, across Canada and beyond our borders. The conference attracts senior leaders, researchers, practitioners, student service providers, administrators, government, NGOs, and students to explore these ideas with the aim of strengthening our work and taking steps towards advancing outstanding leadership in the fields of International Education in BC.

For the full sponsor list, please visit our website.

Please use the following keywords in the search function to locate your sessions of interest: K-12, Post-secondary and Language.

*Times and descriptions are subject to change.

Tuesday, June 19 • 3:15pm - 4:15pm
Multi-channel branding strategies for international education

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Successful internationalisation means having recruitment and branding solutions that work - from digital, advertising, and partnerships to exhibitions, alumni, and the agent channel. These elements all help your institution build an international brand, attract international students, and create global opportunities for your domestic students. The challenge is to use these channels to deliver a solution that meets your specific internationalisation goals. This session takes up that challenge, using market data and experience to provide effective branding and recruitment solutions.

Speakers
avatar for Mike Henniger

Mike Henniger

Mike Henniger is an international education professional with extensive experience working in the university, vocational, and language training sectors. As the Vice President of Sales and Marketing at ICEF, Mike was responsible for leading numerous teams and initiatives within ICEF... Read More →


Tuesday June 19, 2018 3:15pm - 4:15pm
Cypress 2

Attendees (30)



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